Kindle Books Outrank Paperbacks on Amazon

As tablets, iPads, the Kindle, Barnes and Noble’s Nook, and plenty more e-readers hit the market, it’s no surprise that people are making the shift from reading paperback books to digital copies of books. And, it seems that the print vs. pixel tipping point has been reached. Last July,  Amazon’s Kindle eReader books’ sales had surpassed hardcover books in terms of sales, selling 143 kindle books for every 100 hardcover books.

Now, that lead also hold for paperback books as well – for every 100 paperbacks sold, 115 Kindle books are sold.

The statistic for hardcover books has doubled, and free Kindle books aren’t included in the counts, or the number would be much higher.

The kindle store now has over 810,000 books, with over 670,000 of them priced at $9.99 or less. That includes 107 New York Times bestsellers. 

The cause of the increase in e-book sales could be simply due to price: hardcover books are generally much more expensive than paperbacks, and both paperbacks and hardcover books are generally more expensive than e-books.

Because of its aggressive focus on the digital side of products, Amazon had its first ever $10 billion quarter. Amazon CEO Jeff Bezos predicted this digital-to-print milestone would happen in the second quarter of this year, so it has come ahead of expectations.

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Categories: Gadgets and Gizmos

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